Radar of Internationalization
What is Radar
Octagona successfully guide businesses through the RADAR OF INTERNATIONALIZATION instrument
It is a planning tool that answers the questions:
- Which markets to approach?
- How to face them?
It takes the form of a report containing:
- SWOT analysis (strengths and weaknesses of the company, international opportunities and threats)
- choice of destinations for the short, medium and long term
- indication of the strategy to be followed
Radar of Internationalization
What Radar can do for you
It collects all possible information on the international markets and the company, including:
- country macroeconomic variables (population, GDP growth, the opening to the made in Italy, and so on.
- trade flows related to the company’s products (major importers, average purchase price, growing imports, etc.)
- web streams (most active countries in the research of the company’s product)
- barriers to entry (geographical distance, customs duties, country risk, etc.).
- business structure
- international experience of the company
If you want to know more about our services and you need a customized solution
Radar of Internationalization
The advantages
What are the advantages? It:
- avoids wasting time and resources to unsuitable or unprofitable destinations
- favors proper positioning towards the current markets of interest and the planning towards future markets
- defines and represents the best strategic scenarios
The RADAR is the right tool that will let you make the best choice of the market where to export, showing you the most suitable strategy.
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