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Case Histories
Octagona has built many internationalization projects for companies, in line with their individual needs and requirements in order to facilitate their process of internationalization.
Octagona in Berlin, Dusseldorf, Frankfurt and Munich for
Basilicata Agro-food SMEs
Operation Duration
March 2012 - July 2013
Customer Company
SMEs specialized in agro-food sector.Aims of the project
- Promote the products of Basilicata companies in Germany;
- Develop export activities towards German market.
Project's activities
Octagona built the two years project, structuring it in several steps:
- analyzing the potential of countries in which to initiate this activity;
- selecting and contacting the companies operating in the agribusiness sector in Basilicata and the German counterparts;
- managing all the communications and marketing aspects for the promotion of the project;
- organizing a two-day training in Potenza, which provided to the interested companies the necessary tools for the implementation of the project;
- organizing a business mission in Germany for Basilicata companies, for B2B meetings with local counterparts;
- organizing visits to shopping centers, food stores and restaurants.